PlaybookMr.bet
How to useAll brandsEdit

Brand in action DRAFT

The brand on real surfaces: banners, social, landing pages, emails, and pushes. These are drafts. They show the direction, not approved creatives.

Banners

Wide web banners and promo cards. Notice where the text sits, and what sits behind it.

Wide web banners

Welcome bonus, the character running in from the left.
Welcome bonus, the character running in from the left.draft, screenshot
Welcome bonus on a wide banner.
Welcome bonus on a wide banner.draft, screenshot
Champions League, the character on the left.
Champions League, the character on the left.draft, screenshot
Achievements: text on a blue panel at the left.
Achievements: text on a blue panel at the left.draft, screenshot
Champions League final, text on the left.
Champions League final, text on the left.draft, screenshot

Promo cards

Conference League, text on the lower overlay.
Conference League, text on the lower overlay.draft, screenshot
Welcome bonus on the lower band.
Welcome bonus on the lower band.draft, screenshot

Social

Square and portrait posts. One idea per frame.

Square posts

Welcome pack, centered in the frame.
Welcome pack, centered in the frame.draft, screenshot
Winner of the week, with a trophy.
Winner of the week, with a trophy.draft, screenshot

Portrait

Weekly free spins, with messenger marks along the bottom.
Weekly free spins, with messenger marks along the bottom.draft, screenshot

Landing pages

Examples will appear after the first pages are approved.

Emails

Examples will appear after the first sends are approved.

Pushes

Examples will appear after the first messages are approved.

Creatives

Examples will appear after approval.

CTA rules

The orange button belongs to deposit and registration. Blue leads every other action.

Third-party platforms PENDING

WhatsApp, Telegram, and other channels appear only as an unchanged icon, never as an equal brand. The icon works best as an object in the scene, for example a prize. Beside a button it is weaker. There is no shared mark and no divider. Platform color may sit on an object in the scene, as the green box does on the Well done banner, and may not sit on the background, in the text, or on the button. Do not recolor or distort the icon, and do not place it level with the logo. The Mr.bet logo stays in its usual corner. The headline sells the value of the community, not the messenger.

Mr.bet

Join the club

preferred

Placeholder

The icon is a prize in the scene. The platform green stays on the box itself.

Mr.bet

Bonuses first in WhatsApp

Join the club

Placeholder

Weaker than a prize in the scene. The icon sits beside the blue button.

Mr.bet

Join WhatsApp

Join WhatsApp

Placeholder

Green is not for the text or the button. There is no shared mark and no divider.

Compliance

Place 18+ and responsible gaming wherever possible. Meta and Google ad review, and affiliates, often require the 18+ mark.

Changelog