Mascot

The gentleman in a bowler hat with a ginger moustache is the only Mr.bet character. The costume, the emotion, and the pose change. The moustache stays. The mascot is a cartoon, so some markets restrict him. Check the GEO before a launch.

Classic look

The reference that every other version comes from.

Costumes

A costume puts the mascot into any theme. Here are five examples out of many.

Emotions

Choose the emotion for the message of the frame, not for a pretty drawing.

Poses and actions

The mascot's action should support the idea, not pull attention away from it.

Campaign adaptation

Only the costume changes for the season. The character stays recognizable.